Mini CPH

MiniCPH is an online city guide, free newsletter and blog for busy parents in Copenhagen providing curated inspiration for things to do, see and create with your kids. 

Background: Founded in 2012, this hyper local blog, city guide and free weekly newsletter helps parents find fun things to do and see in Copenhagen.

Project Scope: Operate a successful content driven website, social media and weekly newsletter. Increase customer acquisition and revenues.

What we did: This website has captured the SEO top ranking for kids in Copenhagen based on content driven strategy. Increased traffic by 200% since takeover of product.  Newsletters with 49% open rate and 27% click through rate.

Created the family friendly spot program which recognizes businesses who are especially friendly to families.  The program offers a badge for websites as well as stickers for local shops and restaurants helping recognition and trustworthiness for the MiniCPH brand.


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